To express His great affection for Rukmini, Lord Krishna gallantly referred to His own Yadava army as "your men," indicating that the Lord's entire dynasty was now the property of His beloved queen. The Supreme Lord, Krishna, desires to share His blissful opulences with all living beings, and thus He sincerely invites them to come back home, back to Godhead. The Krishna consciousness movement, introduced throughout the world by Srila Prabhupada on the order of his spiritual master, Srila Bhaktisiddhanta Sarasvati Thakura, who himself preached all over India on the order of his exalted father, Srila Bhaktivinoda Thakura, is broadcasting the loving message of Lord Krishna: Remember Him, serve Him, return to Him and share in the infinite bounty of the kingdom of God.