bhagavān api govinda
upayeme kurūdvaha
vaidarbhīḿ bhīṣmaka-sutāḿ
śriyo mātrāḿ svayaḿ-vare
pramathya tarasā rājñaḥ
śālvādīḿś caidya-pakṣa-gān
paśyatāḿ sarva-lokānāḿ
tārkṣya-putraḥ sudhām iva
bhagavan -- the Supreme Lord; api -- indeed; govindah -- Krishna; upayeme -- married; kuru-udvaha -- O hero among the Kurus (Parikshit); vaidarbhim -- Rukmini; bhishmaka-sutam -- the daughter of King Bhishmaka; sriyah -- of the goddess of fortune; matram -- the plenary portion; svayam-vare -- by her own choice; pramathya -- subduing; tarasa -- by force; rajnah -- kings; salva-adin -- Salva and others; caidya -- of Sisupala; paksha-gan -- the supporters; pasyatam -- as they looked on; sarva -- all; lokanam -- the people; tarkshya-putrah -- the son of Tarkshya (Garuda); sudham -- the nectar of heaven; iva -- as.
Srila Jiva Gosvami gives the following profound comments on these two verses: The words sriyo matram indicate that beautiful Rukmini is a direct expansion of the eternal goddess of fortune. Therefore she is worthy to be the bride of the Personality of Godhead. As stated in the Brahma-samhita (5.56), sriyah kanta kantah parama-purushah: "In the spiritual world, all the female lovers are goddesses of fortune and the male lover is the Supreme Personality." Thus, Srila Jiva Gosvami explains, Srimati Rukmini-devi is a plenary portion of Srimati Radharani. The Karttika-mahatmya section of the Padma Purana states, kaisore gopa-kanyas ta yauvane raja-kanyakah: "In childhood, Sri Krishna enjoyed with the daughters of cowherd men, and in His adolescence He enjoyed with the daughters of kings." Similarly, in the Skanda Purana we find this statement: rukmini dvaravatyam tu radha vrindavane vane. "Rukmini is in Dvaraka what Radha is in the forest of Vrindavana."
The term svayam-vare here means "by one's own choice." Although the word often refers to a formal Vedic ceremony in which an aristocratic girl may select her own husband, here it indicates the informal and indeed unprecedented events surrounding Krishna's marriage to Rukmini. In fact, Sri Krishna and Srimati Rukmini chose each other because of their eternal, transcendental love.