sei ta' sumedhā, āra kubuddhi saṁsāra
sarva-yajña haite kṛṣṇa-nāma-yajña sāra
sei - he; ta' - certainly; su-medhā - intelligent; āra - others; ku-buddhi - poor understanding; saṁsāra - in the material world; sarva-yajña haite - than all other sacrifices; kṛṣṇa-nāma - of chanting the name of Lord Kṛṣṇa; yajña - the sacrifice; sāra - the best.
Lord Śrī Caitanya Mahāprabhu is the father and inaugurator of the saṅkīrtana movement. One who worships Him by sacrificing his life, money, intelligence and words for the saṅkīrtana movement is recognized by the Lord and endowed with His blessings. All others may be said to be foolish, for of all sacrifices in which a man may apply his energy, a sacrifice made for the saṅkīrtana movement is the most glorious.